Supporting our Mission to produce “Great Creative. Powerful Results.” is the Hunter Barth “10-Point Marketing Plan”. This unique work plan is highly valued by our clients and is used to guide every strategy, campaign and project.

• Understand the core business objectives.
  
• Define the key marketing objectives.
  
• Identify marketing limitations/problems.
  
• Spell out salient historical/contextual facts.
  
• Specify each constituency to be impacted.
  
• Utilize Market Research findings.
  
• Consider the client's sensitivities.
  
• Review the competitive landscape.
  
• Brainstorm the puzzling issues.
  
• Know, plain and simple: What's the point?